Sustainability
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Transparent Communication & Customer Experience

OTB brands aim at providing personalised experiences to their customers, promoting an inclusive and authentic communication

OTB places customer needs at the heart of its activities. We therefore aim to ensure product quality and promote services that make the consumer’s experience unique. This is also made possible through transparent communication designed to foster cultural change. 

Personalised customer experiences

The OTB Group brands are dedicated to offering customers unique personalised experiences, anticipating and satisfying their needs with a proactive approach. Through a wide range of in-store and online services, the Group places increasing emphasis on omni-channel management, which is essential to adapt to the various sales channels and customer profiles.

Its omni-channel services include Buy Online & Pick Up In Store, Click & Reserve, Click from Store, Return in Store & Ship from Store and Endless Aisle.

Customer relationship and transparent communication

Consistently with its core values, OTB is committed to inclusive and authentic communication. The Group brands manage interaction with customers through an integrated network of channels, including social media, e-mail, newsletters, websites and dedicated support systems that guarantee quick and effective responses.

Transparent communication to our stakeholders

To facilitate this exchange of information with the Group’s various stakeholders, OTB has been publishing a Sustainability Report since 2022, which provides an annual account of the performance, initiatives, and progress of the Group’s brands and companies in the environmental, social, and governance areas.

Moreover, our brands are committed to developing projects that allow customers to obtain more detailed information on their products.

Marni, Maison Margiela and Jil Sander, provide authenticity certificates of their products through the Aura Consortium platform, ensuring the products’ value over time and making counterfeiting impossible.

Collaborations and Memberships

OTB is part of important initiatives aimed at promoting and accelerating the change needed for a fashion system that pays attention to environmental issues, and at combating climate change